About Metra

We at Metra always strive to listen to our customers. You have told us to do a better job at telling the Metra story. For over 70 years, Metra has maintained its cutting edge by paying attention to our marketplace and innovating products to fit the needs of the installer. We are the "Installer's Choice" because we are installers.

We design our products to be easy to use and easy on the eyes. If you can see a Metra product, then we haven't done our job. Metra Turbokits are designed to be heard but not seen. This means that our fit and finish is the best in the business. Why trust your installation to a shoddy and time consuming kit?

Our GSXL Turbowires are designed with the same philosophy in mind. Their longer length for ease of installation and thicker OEM cables with OEM connectors make for a mighty install, with no down time on returns or angry customers.

See our new Turbokits to learn why we lead the pack in applications and models. These kits are guaranteed to install like "Greased Lightning."

So what are you waiting for? Get your buyers guide to check out the new lines and let us know what you think. We at Metra have always known that the installer is our real "end user"—not the buyer, not the distributor and not the customer who owns the car. We are the "Installer's Choice" because our customer is the installer, and with this philosophy we built a company... Metra. Thank you for all your loyal support.

Our Corporate Mission

To enthusiastically and aggressively approach any opportunity to utilize our braintrusts, facilities, strategies, alliances and capital for the advancement of our employees and stakeholders.

There will be no limitations as we strive to create, innovate, manufacture and deliver high quality, good value products to not only satisfy but also astonish our customers.

By following our vision and attaining high levels of honesty and integrity, we will experience the joy of competition and winning.

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